Rich Energy på banen igen
Du er uden tvivl bekendt med det danske motorsportstalent Kevin Magnussen, og er du bare lidt interesseret i dansk motorsport, stødte du sikkert sidste år på flere historier som beskrev en meget turbulent tid mellem Haas F1 teamet og deres sponsor Rich Energy.
Rich Energy som er ejet af William Storey skulle efter planerne have ydet opbakning til Haas teamet i 2019, men halvvejs gennem sæsonen udmeldte energidrikproducenten at partnerne ville gå hver deres vej, da Haas teamet ifølge Rich Energy ikke leverede forventede resultater.
Efter episoden har der været ro fra Rich Energy, og de var ikke længere at forvente i sammenhæng med motorsport, men til 2020 er William Storey på banen igen.
I år stiller sponsoren to BMW S1000RR til rådighed for Hector Barbera og Luke Mossey i British Superbike klassen, under navnet Rich Energy OMG Racing.
OMG Racing’s øverste herre – Alex Gardner – fortæller at de er klar over den tidligere kontrovers forbundet til Rich Energy, men at William Storey og resten af holdet hos Rich Energy har været meget åbne under forhandlingerne, og at OMG Racing herved har fuld tillid til det fremtidige partnerskab.
Samtidig insisterer OMG Racing på, at forhandlingerne er foretaget under passende omhu efter kontroversen omkring Rich Energy.
“We have always put our fans at the forefront of our plans, and this link gives us the opportunity to increase the amount we invest into new opportunities for our supporters to enhance their racing experience and build new audiences. The partnership also includes long-term commitments to develop both the OMG and Rich Energy brands as key supporters of British motorsport talent.”
I OMG Racing's Instagram opslag som du kan se her under, fremgår det tydeligt af kommentarsporet, at folk verden over er bekymrede for samarbejdet med Rich Energy.
Vis dette opslag på Instagram
OMG Racing virker ret sikre i deres handlinger som du kan se i nedenstående spørgsmål/svar liste. En liste OMG Racing selv har udfærdiget, i et forsøg på at afværge folkets spørgsmål omkring Rich Energy’s William Storey, og endda også om hvorvidt energidrikken, som mange hævder aldrig at have set på butikkernes hylder, overhovedet er tilgængelig.
Spørgsmål: WHY ON EARTH HAVE OMG RACING SIGNED A DEAL WITH RICH ENERGY? HAVE THEY NOT LOOKED AT THE INTERNET?
Svar: Rich Energy have been a little ‘eccentric’ in the past on social media. But at the same time, we’ve made a seriously loud noise since appearing on the scene – like OMG. They are loud and aren’t afraid to look a bit daft at times by doing things differently, like us. Together we are all about pushing sport to the next level.
Spørgsmål: BUT YOU CAN’T EVEN BUY A BL**DY CAN!?
Svar: You can now, we’re distributing it right here – you can now pre-order and as soon as we’re ready to get moving, you’ll be the first to know.
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Spørgsmål: CAN BUY RICH ENERGY FROM OMG RACING?
Svar: Yes, you can. In fact they’re so convinced that it’s a good product, we’ll have some free samples for you this year. So you’ll be able to try some for yourself!
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Spørgsmål: WHAT ABOUT THE RUMOURS THAT RICH ENERGY HAVEN’T PAID TEAMS/ATHLETES IN THE PAST, WHAT’S NEW HERE?
Svar: Not only are OMG Racing fully funded for the 2020 season and beyond, we are also ensuring that Rich Energy’s existing sponsorship agreements are fully paid.
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Spørgsmål: DIDN’T YOU FALL OUT WITH HAAS F1!
Svar: Haas’ statement seems pretty amicable to us.
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Spørgsmål: IS HE STILL INVOLVED? WHAT’S THE DEAL?
Svar: Yes HE is, given that William Storey is the CEO of Rich Energy. The enigmatic figurehead definitely gives us plenty of content. He’s a big bike fan, and with a beard like that, we can’t exactly disguise him. So yes, he’ll be around. We were thinking a milk float for a paddock scooter…
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Spørgsmål: SO WHERE WILL I BE ABLE TO SEE RICH ENERGY OMG RACING IN 2020?
Svar: Rich Energy will be the title sponsor across all racing activities, so that’s British Superbikes, Northwest 200 and the legendary Isle of Man TT. It’s going to be a busy year.